First Look: W Hoboken, New Jersey

The W Hoboken is Hoboken's vibrant hub, shifting from a relaxed daytime spot for coffee to a lively evening social space. It offers guests and locals an inviting urban retreat amid the city’s industrial backdrop. The design blends a metal mesh wall inspired by historic train tracks and a red arch echoing the city’s curved architecture. A colorful carpet reflects the Hudson River’s flow.

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First Look: JW Marriott Hotel Tokyo, Japan

The JW Marriott Hotel Tokyo is situated at the center of Takanawa Gateway City. Drawing inspiration from Zen philosophy and the natural allure of Takanawa, the hotel's design seamlessly blends sophistication with outstanding connectivity, offering effortless access to central Tokyo and beyond. On the 30th floor, the reception offers sweeping views of Tokyo Bay and Gotenyama Hill.

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First Look: The St. Regis Karya Cove Resort, Bodrum

The St. Regis Karya Cove Resort, Bodrum and The Residences at The St. Regis Karya Cove Resort, Bodrum will be situated within the Kazıklı Cove area, offering guests and residents access to pristine beaches and stunning sea views, while providing convenient connectivity to the city’s charming old town.

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First Look: The Westin Seoul Parnas, South Korea

The Westin Seoul Parnas opens as an oasis of well-being in the heart of Gangnam, Seoul, South Korea. Boasting 564 guest rooms, it features the country’s top-tier club lounge, a state-of-the-art fitness club, and distinctive culinary spaces that cater to a variety of tastes and occasions.

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First Look: W New York - Union Square

Steeped in NYC’s storied past, W New York – Union Square occupies the historic Guardian Life Building, a stunning Beaux-Arts landmark completed in 1911. The hotel’s renovation highlights its architectural heritage. Here, timeless design blends seamlessly with a contemporary energy, sparking curiosity and opening new horizons.

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First Look: Four Seasons Hotel & Residences Charleston, South Carolina

The Four Seasons Hotel & Residences Charleston will be located in the city’s historic district, within walking distance to top attractions and cultural sites including King Street, the Historical Charleston City Market and the Gibbes Museum of Art. The hotel will blend Charleston’s historic charm with modern luxury that is quintessentially Charleston.

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First Look: W Punta Cana, Dominican Republic

The W Punta Cana is the first adult all-inclusive location for W Hotels worldwide. This highly anticipated debut in the Dominican Republic is at the heart of the Caribbean’s growing luxury travel scene. Set against the stunning natural backdrop of Punta Cana’s pristine beaches and lush landscape, this destination is the perfect location.

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First Look: The Wildbirch Anchorage, JdV by Hyatt

The Wildbirch Hotel, the first JdV by Hyatt property in Alaska, features 252 modern and elegantly designed rooms. Located in the vibrant West Fourth Avenue corridor, it serves as a central hub for shopping, dining, and cultural experiences. This locally owned lifestyle hotel is not only a community gathering spot but also a starting point to explore the adventures that Alaska has to offer.

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First Look: JW Marriott Crete Resort & Spa

The JW Marriott Crete Resort & Spa boasts elegantly designed suites and villas, each providing breathtaking views of the Aegean Sea, with private pools to elevate the feeling of exclusivity and tranquility. Situated in Marathi, close to the picturesque town of Chania, the resort covers more than 100 acres of coastline, curated to blend with Crete’s natural splendor and vibrant cultural legacy.

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First Look: The Westin Nirup Island Resort & Spa, Batam

The Westin Nirup Island Resort & Spa, Batam, is a well-being retreat located on the stunning Nirup Island. Only a 20-minute ferry ride from Singapore’s Harbourfront Terminal or a 40-minute journey from Harbour Bay Batam, this wellness-centric sanctuary encompasses the entire private island, providing an immersive getaway for guests to recharge and reconnect through transformational experiences.

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First Look: St. Regis Cap Cana Resort, Dominican Republic

The St. Regis Cap Cana Resort introduces a new era of luxury to the Dominican Republic’s exclusive Cap Cana enclave. The 17-acre beachfront property features a 6,500-square-foot Presidential Suite, blending contemporary Caribbean aesthetics with sustainable design. Guests enjoy four pools, private beach access, and the renowned Punta Espada Golf Club.

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First Look: Waldorf Astoria Osaka, Japan

The Waldorf Astoria Osaka offers unparalleled immersion in Japan’s finest experiences alongside the brand’s innovative spirit. A striking hotel that presents sweeping skyline views, it harmoniously merges New York’s enduring legacy with the vibrant spirit of Osaka, providing a sophisticated sanctuary in the heart of the city.

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First Look: The Palace, a Luxury Collection Hotel, Madrid

The Palace, a Luxury Collection Hotel, Madrid has embraced a charming new identity that seamlessly blends its rich historical heritage with innovative design, unparalleled luxury, and the highest standards of impeccable service. The luxurious hotel is in the heart of Madrid’s vibrant Barrio de las Letras and is surrounded by some of the city's most renowned cultural institutions.

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First Look: Casa Brera Milan, a Luxury Collection Hotel

Casa Brera, a Luxury Collection Hotel, Milan is located in the heart of Milan, within the charming pedestrian Piazzetta Bossi, a few steps away from Teatro alla Scala and the Brera neighborhood. Designed by an internationally-renowned architect, the hotel is the result of a careful restoration of the historic Rationalists building, harmoniously blending Milanese heritage and cosmopolitan flair.

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First Look: Cleviá, San Miguel De Allende, Autograph Collection, Mexico

Cleviá, San Miguel De Allende, Autograph Collection, situated in the vibrant heart of San Miguel de Allende—a UNESCO World Heritage city—showcases the Autograph Collection by Marriott's commitment to intertwining the narratives of past, present, and future. This luxurious hotel is more than just a destination; it serves as an immersive cultural experience.

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First Look: The St. Regis Shenzhen Bao’an

The St. Regis Shenzhen Bao’an is in one of China’s most dynamic cities. Soaring 51 stories with panoramic views of Qianhai Bay, the hotel exemplifies timeless legacy through bespoke experiences, sophisticated design, and unparalleled service. Set on the western side of Shenzhen, Bao’an District is a dynamic and rapidly developing area known for its strategic location and excellent connectivity.

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First Look: Sandbourne Santa Monica, Autograph Collection

Sandbourne Santa Monica, Autograph Collection, is redefining luxury on Ocean Avenue with its California-cool design. Envisioned by acclaimed Icelandic architect Gulla Jónsdóttir, the hotel blends sculptural elements and an indoor-outdoor flow to create a serene retreat by the sea. The signature restaurant, Marelle, led by chef Raphael Lunetta, showcases hyper-local coastal cuisine.

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First Look: The Ritz-Carlton, Masai Mara Safari Camp Kenya

The Ritz Carlton, Masai Mara Safari Camp introduces legendary service and elegant design to Sub-Saharan Africa. The hotel will be located within the heart of the Masai Mara National Reserve, renowned for its abundant wildlife, breathtaking landscapes, and the Great Migration, where millions of wildebeest, zebras, and gazelles journey from the Serengeti to the Masai Mara each year.

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First Look: Koenigshof Munich, a Luxury Collection Hotel

Situated in the heart of Munich’s historical “Stachus” Square, Koenigshof, a Luxury Collecton Hotel, debuts in Germany. Designed by internationally acclaimed architects Nieto Sobejano, the hotel captures the timeless sophistication and attitude of Munich with a new, contemporary design, which beautifully embodies the city’s rich culture, offering transformative experiences in the Bavarian capital.

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First Look: W Prague, Czech Republic (formerly Grand Hotel Evropa)

The W Prague reinvigorates a storied landmark with a blend of 1920s opulence and bold new concepts. Located on Wenceslas Square, W Prague revitalizes the former and famed hotel, once a witness to many historical moments and a pioneer of innovation in the 1900s. The grand hotel will see the revival of the iconic Grand Café, making it once again a fashionable scene for Prague socialites in the city.

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