First Look: W Prague, Czech Republic (formerly Grand Hotel Evropa)
W Prague Defines a New Era of an Iconic Revival (formerly Grand Hotel Evropa)
W Prague captures the city’s rich history and reinvigorates a storied landmark with a blend of old-world opulence and bold new concepts. The start of a new chapter for the former Grand Hotel Evropa, a renowned Art Nouveau-style property, W Prague redefines luxury lifestyle hospitality. The hotel blends the heritage-filled legacy of Prague with contemporary touches through a trifecta of distinct design, elevated service, and dynamic culinary offerings and experiences, making W Prague the new social soul of the city. Once the epicenter for Prague socialites in the 1920s, the hotel will see the revival of the iconic Grand Café. Le Petit Beefbar at Grand Café is an upscale bistro that breaks from the traditional codes of steakhouses and focuses on drawing inspiration from global palettes and recipes.
Image Courtesy: W Prague
Located on Wenceslas Square, W Prague revitalizes the former and famed hotel, once a witness to many historical moments and a pioneer of innovation in the 1900s. With its forward-thinking design and progressive spirit, the hotel now presents a modern and sophisticated setting for the next generation of luxury travelers. The hotel offers 161 stylishly appointed guest rooms and suites, including the WOW Bohemia Duplex, the signature W Lounge, and the Above Rooftop bar with sweeping cityscape views, all influenced by city’s storied history and culture. The color palate utilizes the original tones of the protected heritage building, including natural earthy hues of yellow, beige, terracotta, dark grey, and a unique green for the stucco decorations.
Further inspiration came from the magical concept of the ‘Elixir’, symbolizing a blend of tradition and innovation, nature and industry, and reality and fantasy. With Prague often referred to as the “City of Gold,” this golden elixir theme is woven throughout the design, from the enchanting façade to the inviting communal areas through to the W Hotels totem, guiding guests between the heritage building and contemporary wing. Adding to this transformative experience is the “Fantastical Garden,” inspired by the dreamlike art of Czech artist Alphonse Mucha. The design incorporates whimsical and escapist elements through both wings, inviting guests on a journey of discovery and wonder.
Image Courtesy: W Prague
The hotel offers 161 distinctive guestrooms, including 23 suites that blend tradition and modernity with striking colors and textures. The E-WOW Suite on the 8th floor combines new architecture with Art Nouveau styles, ideal for relaxation and work. The WOW Bohemia Duplex, in the heritage building, showcases restored beams and arch windows in a deep grenache palette. Its oversized curtain enhances the double-height ceilings, while skylights illuminate the loft-like space and plaster-finished walls reflect the building's legacy.
Tucked away, the AWAY Spa provides a serene escape from the lively city. Taking center stage is the brand’s stunning signature WET pool, offering a tranquil oasis. Guests can indulge in a comprehensive thermal suite experience featuring access to a sauna, steam room, whirlpool, and the All Seasons Water Journey, a multisensory immersive experience where guests can encounter environments that replicate the sensations of all four seasons.
Image Courtesy: W Prague
The W Lounge seamlessly transitions from a tranquil morning retreat to a lively evening hotspot. The relaxing space with furnishings in soft blues, greens, and terracotta spills out onto a lush interior terrace – W Lounge Garden – which embraces nature and offers a secret escape from the buzzing city. Set against the striking Prague skyline, the Above Rooftop is a seasonal outdoor terrace which is poised to be the capital’s go-to destination during spring and summer. With cocktails, cuisine, and curated beats, the Above Rooftop offers a perfect combination of relaxation and energy.
