This Brand-New Naples Hotel Was Built to Look 137 Years Old
Naples · Florida
This Brand-New Naples Hotel Was Built to Look 137 Years Old
On the corner of Third Street South, a brand-new boutique hotel channels the ghost of the 1889 Naples Hotel — 109 rooms, a rooftop pool, and a bistro-bar-bakery all its own, one block from the Gulf.
Naples doesn’t get new hotels very often — and almost never one that looks as though it has been standing for a century. Olde Naples Hotel, which opened in 2026 on the corner of Third Street South, is the rare new arrival that feels like a homecoming. It is, in fact, a brand-new building — but one designed so faithfully in the spirit of the original 1889 Naples Hotel that it seems to have always belonged to this palm-shaded corner of Old Naples. One block from the Gulf, wrapped in Old Florida craftsmanship, it is the most talked-about opening the town has seen in years.
The history it draws on is real. The original Naples Hotel opened in 1889 as the city’s very first hotel and welcomed guests for some ninety years, anchoring the young town’s social life. Opal Collection’s new 109-room property rises on that same site, designed by the architecture firm Hart Howerton to honor what came before without embalming it. The result reads as a love letter to turn-of-the-century Naples, told in Dade County Pine and Pecky Cypress, grand columns, transom windows, and a mirrored ceiling dome that crowns the lobby.
A brand-new building designed so faithfully it seems to have always been here.
Rooms that feel like Old Naples cottages
Upstairs, 109 guest rooms and suites reinterpret the charm of Old Naples’ cottage homes through a polished, residential lens. Interiors layer vintage patterns with clean finishes and soft coastal tones — elegant marble bathrooms, cozy dinette seating, and, in many rooms, private balconies over the courtyard or the neighborhood. Some rooms add family-friendly bunk alcoves; the one-bedroom suites stretch out with a spacious, residential feel. Playful, considered details run throughout: a vintage-inspired key-box wall behind the front desk, Art Deco elevators with etched brass, patterned rugs that wink rather than shout.
It is a boutique hotel in the truest sense — small enough to feel personal, designed to be noticed detail by detail. As the general manager puts it, the hotel is meant to feel social, approachable, and easy to step into, a place that carries Old Naples’ strong sense of place forward in a way that feels natural today.
A rooftop pool above the historic district
At the top of the hotel, a rooftop pool brings a retro-inspired escape to the historic district — shaded cabanas, a long view over Old Naples, and the kind of golden-hour perch the neighborhood has never really had. It is the hotel’s exclamation point, a modern flourish above all the turn-of-the-century detail below, and quietly one of the best new places in town to watch the day wind down.
Wellness lives a few floors down at the Tammy Fender holistic spa, a tranquil, terracotta-accented retreat built around botanical treatments and coastal ease, alongside a fitness center. Between the two, Olde Naples makes a strong case as a wellness-minded base as much as a design one.
Annie’s: bistro, bar, and bakery in one
The hotel’s social heart is Annie’s — a three-in-one dining destination that shifts character across the day. Mornings begin with espresso and house-made pastries at the bakery; by evening the room turns to an American bistro menu, drinks flowing at a handsome marble bar. The space is a showpiece in its own right, with large-scale impressionist-style murals by a local artist, a central piano, and a gilded ceiling detail overhead. It is the kind of hotel restaurant that pulls in locals as readily as guests — exactly the point.
Third Street South, and the Gulf a block away
Location may be Olde Naples’ greatest luxury. The hotel sits directly on Third Street South, one of the city’s most storied districts — palm-lined streets, elegant boutiques, art galleries and celebrated restaurants, all in a walkable few blocks of European-inspired architecture. Naples Beach and the historic Naples Pier are a five-minute stroll, and Fifth Avenue South is under a mile away. For getting to the sand, the hotel lends out bicycles, beach chairs and umbrellas and runs a complimentary shuttle.
For travelers deciding where to stay in Naples, Olde Naples Hotel offers something the town has long lacked: a genuinely new, design-forward boutique hotel that still feels rooted in the place — walkable to the beach, the galleries and the best of Third Street, with a rooftop pool and a proper restaurant of its own. It is the fresh centerpiece of a town that trades in timelessness.
Olde Naples Hotel — At a Glance
- Location
- 200 Broad Ave S, Third Street South, Old Naples, FL 34102
- Collection
- Opal Collection; designed by Hart Howerton
- History
- New-build on the site of the original 1889 Naples Hotel
- Rooms
- 109 rooms & suites (king, two-queen, one-bedroom)
- Dining
- Annie’s — bistro, bar & bakery
- Amenities
- Rooftop pool, Tammy Fender holistic spa, fitness center, beach shuttle
- Beach
- One block (~5-min walk) to Naples Beach
Plan Your Stay
Olde Naples Hotel offers 109 boutique rooms and suites on Third Street South, with a rooftop pool, the Tammy Fender spa, and Annie’s bistro-bar-bakery a block from the Gulf. Check current dates, rooms and rates to plan your stay in Old Naples.
Check Rates & ReserveFrequently Asked Questions
Where is Olde Naples Hotel located?
Olde Naples Hotel is at 200 Broad Avenue South, on the corner of Third Street South in the historic heart of Old Naples, Florida. It sits within the Third Street South shopping and dining district and is about a five-minute walk — roughly one block — from Naples Beach and the Gulf of Mexico.
Is Olde Naples Hotel a new hotel?
Yes. Olde Naples Hotel is a new-build boutique hotel that opened in 2026, but it was designed to revive the spirit of the original Naples Hotel — the city’s first hotel, established in 1889 on the same site, which welcomed guests for about 90 years. Designed by Hart Howerton for Opal Collection, it layers turn-of-the-century detail with contemporary comfort.
What amenities does Olde Naples Hotel offer?
The 109-room hotel offers a rooftop pool with shaded cabanas, the Tammy Fender holistic spa, a fitness center, and Annie’s — an all-day bistro, bar and bakery. Guests also have bicycles, beach chairs, umbrellas and a complimentary shuttle for the short trip to the Gulf, along with valet parking and concierge service.
What is there to do near Olde Naples Hotel?
The hotel sits on Third Street South, one of Naples’s most storied districts, lined with palm-shaded streets, boutiques, art galleries and fine dining. Naples Beach and the Naples Pier are a short walk away, and Fifth Avenue South is under a mile off. It makes an ideal base for the beaches, dining and gallery-hopping of Old Naples.
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